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Rowland Fellows
Broker Associate, ePro, DRE License # 01435867
The Galster Group, 112 Feather Falls Circle, Folsom CA 95630
(916) 987-1670, (916) 792-2368 CELL, (916) 404-4197 FAX
rowland@rowlandfellows.com www.rowlandfellows.com

If your property is currently listed, please do not consider this to be a solicitation.
The Galster Group and its agents are licensed by the Department of Real Estate, State of California. This website is not intended to be a solicitation for the purchase, sales or lease of real property outside the State of California. Information contained herein has not been verified by The Galster Group or its agents. Interested parties should independently verify this information.


Rowland Fellows
Broker Associate, ePro
(916) 792-2368
rowland@rowlandfellows.com
www.RowlandFellows.com

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Rowland Fellows
Broker Associate, ePro, DRE License # 01435867
The Galster Group, 112 Feather Falls Circle, Folsom CA 95630
(916) 987-1670, (916) 792-2368 CELL, (916) 404-4197 FAX
rowland@rowlandfellows.com www.rowlandfellows.com

If your property is currently listed, please do not consider this to be a solicitation.
The Galster Group and its agents are licensed by the Department of Real Estate, State of California. This website is not intended to be a solicitation for the purchase, sales or lease of real property outside the State of California. Information contained herein has not been verified by The Galster Group or its agents. Interested parties should independently verify this information.

Marketing Plan Summary

This marketing plan is a business plan for the sale of your property. It is based upon the following key areas necessary for successful sales of real estate in today’s market:

• Determining the listing price.
• Implementing a comprehensive marketing plan.
• Preparing your home for sale.
• Showing and promoting your home.
• Communicating and providing you with feedback.
• Managing the transaction.

Today, over 75% of buyers use the Internet as a primary resource for information regarding purchase of a new home. They search for homes online. They use property-address-oriented web sites to determine an estimate of value for homes. They use online mapping sites to evaluate the desirability of a location regarding schools, neighborhoods, shopping and commute distances. When they are ready, they even apply for their mortgages online.

Today’s real estate market has created a new paradigm for today’s Realtor®:

First, a Realtor® must perform all “traditional” marketing activities required for selling your home. Performing these activities in a quality, proactive way is, in itself, a demanding job.

Second, your home must be promoted effectively in today’s online real estate marketplace. A few of these promotional activities occur automatically as a result of placing the listing for your home in the Multiple Listing Service (MLS). Most online marketing activities require action and technology awareness on the part of your Realtor® to make sure your home gets the broadest exposure possible.

How can you tell if a Realtor® will meet your expectations? Many claim that their unique strength is customer satisfaction. How can you evaluate these claims? There is a unique service to help you evaluate these claims. Quality Service Certification is an independent organization that can provide you with information about a Realtors track record. You can review individual Realtors ratings by visiting www.qualityservice.org. You can review my quality commitment by visiting
Quality.RowlandFellows.com.
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